Virgin Voyages expands Matt Lebbern’s role across Europe and ANZ
The cruise line has promoted Lebbern to market director for Europe, Australia and New Zealand, effective immediately.
Virgin Voyages has promoted Matt Lebbern to Market Director for Europe, Australia and New Zealand with immediate effect, expanding his responsibilities across the three markets.
Based in the UK, Lebbern joined Virgin Voyages three and a half years ago. He spent more than two years as Director of Sales – Europe and New Markets before taking on the broader position.
In the new role, he will oversee sales, trade partnerships, distribution and market development across Europe, Australia and New Zealand. His remit also includes strategic direction for trade engagement, public relations and international marketing.
Lebbern will continue to report to Stephen Hopkins, the cruise line’s Senior Vice President of Growth and International Sales & Marketing. David Clark, Head of Sales for Australia and New Zealand, reports to Lebbern. Clark is the first Virgin Voyages team member to be based in Australia.
Virgin Voyages said revenue in Europe was tracking 27% ahead of the previous year, while its Australia and New Zealand business was up 30%.
