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September 3, 2026

Global Ports Holding expands Sunflower program to 35 cruise ports

The voluntary accessibility initiative helps travelers discreetly signal that they may need additional assistance, time or flexibility.

Global Ports Holding had introduced the Hidden Disabilities Sunflower program across 35 ports in its international network by early September 2026, according to publicly available information.

The initiative uses a green sunflower symbol to indicate that a traveler has a non-visible disability or condition and may benefit from extra support, flexibility or time. Participation is voluntary, with travelers typically displaying the symbol on a lanyard, card or pin.

The program was first tested at Nassau Cruise Port before Global Ports Holding expanded it across its wider network. Cruise-industry coverage said employees at all 35 participating ports were receiving training to identify the symbol and provide appropriate assistance to passengers who choose to use it.

Zadar Cruise Port said its adoption formed part of the broader company rollout. The implementation made Zadar the first cruise port in Croatia to participate in the program.